Free resources

Guides you can use on Monday

Practical guides, cheat sheets and templates for B2B teams with long sales cycles and big buying groups. Free to download: tell us who you are and the file is yours.

Guides

Long reads for the jobs that leak pipeline most: the buying group, a CRM move, RevOps, agents and tools. Written by Saksham Baliyan and Prakhar Prakash.

Field guide

The buying panel field guide

Every seat in a B2B deal: who sits in it, what each one needs and how to measure whether you’ve reached them.

10 pages · 16-minute read · PDF, 0.4 MB

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Guide

Moving CRMs without losing your pipeline

How to carry accounts, buying groups, open deals and routing across a CRM switch, with a cutover checklist.

11 pages · 16-minute read · PDF, 0.4 MB

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Guide

Your first RevOps move: hire, partner or both

What a first hire really does in 90 days, when a partner fits better and how to avoid lock-in.

10 pages · 15-minute read · PDF, 0.4 MB

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Guide

Agents in account-based GTM

Which jobs AI agents do well at each stage, which decisions stay with a person and how to start small.

9 pages · 15-minute read · PDF, 0.4 MB

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Guide

Which GTM tools you need at each tier

8 tool categories, 3 tiers and the fixes that have to come before any purchase.

10 pages · 15-minute read · PDF, 0.4 MB

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Cheat sheets

The numbers and the method, on a page or two.

Cheat sheet

The account-based GTM metrics cheat sheet

8 definitions and 4 process-health numbers, each with its formula and where it lives in your CRM.

7 pages · 6-minute read · PDF, 0.4 MB

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We save your name and work email in our CRM (HubSpot) so we know who reads our guides. This doesn’t sign you up for a newsletter. Details on our Datenschutz page.

One-pager

The Hop Method on one page

5 steps, always in this order, that turn a target list into a reported coverage number.

1 page · 3-minute read · PDF, 0.1 MB

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We save your name and work email in our CRM (HubSpot) so we know who reads our guides. This doesn’t sign you up for a newsletter. Details on our Datenschutz page.

Templates

Fill-in documents you can use straight away.

Template

Choosing a GTM partner: RFP template and scoring sheet

A fill-in RFP and scorecard, so every firm answers the same questions and you compare them like for like.

Editable Word file · 20-minute read · Word, 9 KB

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Next step

Rather talk it through? Book a 20-minute call.

The Panelhop frog mid-leap